Posts Tagged ‘Barney’s’

So, after checking out the usually interesting Barneys' jewelry section, I decided to venture up to the 8th floor to do some shopping at their Co-Op section. Both jewelry and clothing selections failed to inspire me. However, the lunch spot Genes was amazing.

The café is set up with one gigantic touch screen which also serves as a communal table. Each customer's place mat is a virtual menu. By simply tabbing on the screen you can add items to your order, call for a server or ask for a check. You can even browse and shop selected items from the store.

The vibe is simultaneously intimate and communal. It feels like a subway train where you are definitely together with your fellow travelers (shoppers), but can also immerse yourself to your iPad, or in this case your personal touch screen.

Oh, and the mildly oriental Grilled Chicken salad hit the spot also.